Guerrilla marketing is by far my most favorite type of advertising and the most creative. This bench is so simple, but immediately makes you think of Kitkat’s famous jingle “break me off a piece of that Kitkat bar”. Advertising has became so immersed in social media, that advertisers forget to spend time and encourage companies to continue to invest in creative forms of marketing. If people are entertained by advertising, or laugh at it, they won’t hate it.
You can’t fast forward past a cleverly designed bench. Unless you just walk REALLY fast…
